BRAND

The meaning of MIO3 originated from Italian: Mio means ‘my’, and the 3 (Tre) implies Human + Art + Fashion. The 3,
symbol of perfection, can be interpreted in many ways through the harmony of ‘Tre’.

CONCEPT

Luxury & Elegant & Fashionable
- Refined bag
- Trendy Fur

TARGET

- Main Target : 40s~50s
- Sub Target : 20s~ 30s